Romita Is Coming! Is He The Next Great One?

I read last week's comics and was surprised to see this ad page.



I'm not the biggest JRJR fan so for me it isn't such a dramatic announcement. In fact, I would think that Geoff Johns returning to Superman would be the bigger announcement.



But there is something familiar about that simple proclamation that 'Romita is Coming!'

Way back in the 70's, DC lured Jack Kirby away from Marvel and DC included a similar advertisement.



In fact, they didn't even name check Kirby at first, simply calling him The Great One! I love that it starts with "the word from high is ..." Almost religious!



Of course, Kirby came on board and was cratively prolific. He unveiled the Fourth World, the Demon, the Guardian and the Newsboy Legion, OMAC, and a variety of 1st Issue Special properties.



But I think Jack Kirby coming to DC warranted a "____ is Coming!" ad more than JRJR.

If you didn't know The Great One was Kirby, DC took care of you.



They also had a true 'Kirby is Coming!' advertisement, half pagers touting his coming on board the Jimmy Olsen book.



So ... does Romita coming to DC merit a Kirby-esque push?

Posted in: Reviews