Thursday, 28 March 2019

Sales Review: February 2019


The sales numbers for February 2019 have come out and I am officially going to yellow alert. If you want to see the bad news laid out before you, I recommend heading over to ICv2 to see the list. Here is a link: https://icv2.com/articles/markets/view/42739/top-500-comics-february-2019

Since the inception of this new arc, I wondered if the Supergirl crowd was going to like the direction of Supergirl heading off into space and leaving Earth behind. I also wondered if somehow the Bendis takeover of the super-books would lead to more readers heading to Supergirl, especially since this space arc tied directly into Superman's stories.

I haven't been thrilled with this new arc. So how has it been doing.


Supergirl #27 was one of the tougher issues to get behind as a Kara fan. She shoots people in the chest with a rifle, rips out a tongue, wields Zaar's axe with the initial intent to kill, and then admits that her story/quest isn't really moving forward.

Not exactly a book that screamed quintessential Supergirl. It also lacked the selling power of an Artgerm variant. So how did it sell?


It came in as the #84 ranked book, with 19980 books ordered.

Now everyone knows that 20K in sales seems to be something of a benchmark for the big two. If you are below 20K, I start to worry about the dreaded 'Final Issue' notice.

It is clear that this direction hasn't grabbed the attention of new readers and seems to have lost a fair amount of prior readers.

Thankfully the June solicits make it seem like this story is wrapping up. Hopefully, Kara heads back to Earth.


I also like to peruse other titles I collect.

Captain Marvel is a household world with Carol Danvers storming the mainstream world with a hugely successful movie.

Of course, Marvel would have a Captain Marvel book on the shelf.

Did the popcorn crowd who fawned over the cinematic Carol stroll into the comic store to pick up her book, a dandy by Kelly Thompson and Carmen Carnero.


It was the 39th most popular book and came in with 37,380 units in sales.

I always hope that the success of the movies would mean success for comics. It doesn't really happen unfortunately.

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